Postcards & Mailers

Postcards are available in several standard and oversized formats. Common choices include 4" × 6", 5" × 7", 5.5" × 8.5" and 6" × 9". The best size depends on your message, design and mailing method.

Smaller postcards can be economical and work well for short messages. Larger postcards provide more design space and are easier to notice in the mailbox. Tell us how the piece will be mailed before finalizing the size.

Postcards are normally printed on cardstock so they remain sturdy during handling and mailing. The best weight and finish will depend on the postcard size, mailing method and the look you want to achieve.

Coated cardstock gives photographs and colors a smooth, vibrant appearance. Uncoated cardstock has a more natural finish and is easier to write on. Some designs use a coated front with an uncoated mailing side.

Yes. Most postcards are printed on both sides. One side normally features the main design or promotion, while the other includes supporting information, a return address and the recipient’s mailing address.

Leave a clean, uncluttered area large enough for the recipient’s address, postage and any required postal markings or barcodes. Avoid placing important text or images in this area.

Yes, if a background color, photograph or design element extends to the finished edge. Add 0.125" of bleed on every side and extend the artwork completely through the bleed area.

Keep important text, logos and contact information at least 0.125" inside the finished trim edge. Mailing-related clear zones may require additional space.

Every Door Direct Mail, commonly called EDDM, allows businesses to send promotional mail to selected postal routes without purchasing a traditional mailing list. It can be useful when you want to reach homes or businesses in specific neighborhoods.

You will need a mailing list if you want to target specific customers, prospects or addresses. A list may not be necessary for a postal-route campaign such as EDDM.

A mailing list normally includes the recipient’s name, street address, city, state and ZIP Code in separate columns. A clean, consistently formatted spreadsheet helps prevent delays and addressing errors.

Contact us before placing your order to discuss mailing requirements. We can review the postcard size, address area, artwork and mailing information before production begins.

A print-ready PDF is usually the best choice. Submit the artwork at the correct size with the required bleed. Fonts should be embedded or converted to outlines, and images should be high resolution.

Yes. If you don’t have print-ready artwork, contact us about design assistance. Provide your text, logo, photographs, offer, contact information and any brand colors you want included.

Production time depends on the quantity, cardstock, finishing, mailing preparation and current workload. Let us know before ordering if the postcards are connected to a specific event, sale or deadline.

Delivery time depends on the mailing service, destination and postal processing. Mailing dates and delivery dates are not the same, so allow extra time when promoting a time-sensitive event or offer.